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Virgin Australia expands baggage tracking tool across entire network

Virgin Australia has today announced a significant expansion of its baggage tracking tool to include all domestic and international routes as well as additional tracking notifications for guests.

As part of the expansion of the tool, which previously only included a portion of the airline’s domestic network, customers can now track their baggage end-to-end via the Virgin Australia app, receiving push notifications when their baggage has been checked in, loaded onto the aircraft, transferred to a connecting carrier, and upon arrival.

The tool also advises the baggage carousel for collection once the guest is at their final destination.

The new ‘loaded’ feature, confirming the baggage has been loaded onto the aircraft, gives customers further visibility and peace of mind when travelling.

The tool is already proving to be popular, having been used more than 1.3 million times since it was first piloted in May 2023.

For passengers keen to use this feature, the process is:

  1. Download the Virgin Australia mobile application.
  2. Activate push notifications within the app.
  3. Once enabled, a series of push notifications will be sent to your phone throughout the journey.

Virgin Australia Chief Customer & Digital Officer, Paul Jones, said: “Australians find comfort in the ability to track food deliveries, postal deliveries, technology, even their heart rate, all via apps, and it made sense for travellers to be able to do the same thing when flying Virgin Australia.”

“By further enhancing our Australian-first baggage tracking technology to include all international services and additional notifications, we are giving guests the peace of mind to know where their baggage is at every step of the journey,” said Mr Jones.

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